Where will the internet take us?

The beauty of the internet for me is not the wealth of information available, although that is a blessing we should thank our lucky stars every day, but for me the internet was the original social media platform. Social media is a place where you can share with friends, colleagues and new acquaintances all the things that you are interested in or is happening in your life. Agreed, social media platforms like Facebook, Twitter, myspace etc have made this easier but we should not define something by the ease of use. If we did that then the original telephones would not be consider a telephone. Over the years we have developed, explored and created so many new ways to use and share information that are now recognizable to us as social media platforms.

Every day we meet new people at a rate never before believed possible in our normal every day lives, unless perhaps you are the ticket seller at grand central station, which you probably meet more people than anyone should on a daily basis. I just feel that social media was born when the world turned on this glorious network called the internet and, like everything in our world, we started to push the boundaries of what we can do with it. Already the gaming industry has escalated at a phenomenal rate, music and musicians are finding new ways to share and play their music, and so many more amazing stories happen daily in this brave new world. Where we go next is all up to us. Have a creative day.


The iPad, external materials bring it to life!

I came across these Ipad animations this morning and they just captivated me. I have watched them a few times now and think they are extremely clever whilst being based on an early visual trick in cinematography. I had a conversation with a events company yesterday, that were asking me to be a guest speaker at a social media conference they are arranging, and we discussed where things like social media would go in the future.

Like technology, like these animations on the ipad, social media’s destiny is in the hands of the users, basically the end consumers. It is up to us how we grow, change and use the technology or opportunity in front of us. I am sure that in the design halls of apple this was not an intended final use for their product. The same way SMS was never expected to be a feasible and functional technology for consumers to embrace the way they have. Creating or inventing something is merely like launching a boat into the ocean. Inevitably it comes down to where the people take it as well.